Netanya, Israel - Synagogue Opens at IKEA Furniture
Netanya, Israel - IKEA is planning to open a synagogue inside their furniture store in Netanya. The purpose: To attract more shoppers from the religious sector.
The company's management said, IKEA has many religious employees as well as visitors, and it was built to give an answer to their needs.
This move is added to another move that the company has recently done for the religious sector. Nine months ago, the restaurant within the store was the first of their restaurants worldwide to receive a kosher stamp.
The religious link of the store is owner Matthew Bronfman's partner Shalom Fisher. When the Bronfman family acquired IKEA, they announced they will also cater to the religious crowd.
IKEA-Israel is one of the most profitable stores in the country. During the first half of 2006, sales at IKEA's store have totaled USD 45 million, an increase of 8.4 percent compared to 2005. The number of visitors to the store during that time totaled more than a million people.
6 Comments:
At 2:33 PM, Anonymous said…
not bad for a store once thought to be nazi-linked!!!!!!!!!1
At 4:50 PM, Anonymous said…
They just built a store here in Michigan, maybe it's restaurant will go Kosher!
At 6:29 PM, Anonymous said…
thats cool, i could shop while i'm waiting for the Bal Tfilah to finsh Shmana Esreah.
Thanks
At 9:07 PM, Anonymous said…
I don't understand, does this mean:
One can catch a minyan while shopping,
Or, shop either before or after davening in their shul?
It seems incongruous, another innovation to highlight the ambivalence of certain sectors of Israeli society.
At 9:11 PM, Anonymous said…
Anyway you slice it, their stuff is real junk!
At 12:21 AM, Anonymous said…
mark levin -=)
chuckle, chuckle (this from a woman)
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